This is the first post by our Green Buzz Photography staff. We will be writing about current issues in photography, as well as the basics behind photography and its importance in business and other realms. The Top 4 Things to Consider When Hiring a Photographer 1.  Portfolio of work When looking for a photographer you should examine their body of work.  Photographers [...]

Learn more about GBA and our video production prowess! Make room for social media in silo-structured organizations. Yesterday on my Twitter stream I see Ford’s social media guy, @ScottMonty, ask a fellow Twitterer the name of a Ford dealer with whom she was having an issue. She responded with the dealer’s name and Scott thanked her. What likely happened next [...]

Learn more about GBA and our video production prowess! (First of two-part series looking at how social media is affecting businesses and how we work in them.) The times aren’t changing, they have changed. At least in regard to social media serving a business purpose. Recently I met with some people to discuss using social media for business, and I [...]

Two experiences today demonstrated to me the importance of seeing the big picture. This morning I was trying to work at the Caribou Coffee I’m at every morning, except the WiFi wasn’t working. As I tried to connect to the WiFi, I overheard the shift manager speak with an employee for nearly two minutes about making sure the right-sized cups [...]

If you’re trying to figure out what social media means for you and I and the companies with which we do business, JetBlue’s move to use YouTube stars to promote their new Boston-to-LAX route is a great lesson. The airline hired Howcast, a video production company with a twist, to make some air travel how-to videos, like “How to Fly [...]