- ANNOUNCEMENT!!!: Moving forward, Victoria Ipri will be writing a weekly article on the Green Buzz Agency Blog that will run on Tuesdays. If you like the article below, check back every Tuesday for more insight on LinkedIn and check out the blog archive for the many other articles she has contributed since July. _ So here you are, following [...]

- If your business requires that you showcase creative work online, you may feel exasperated that no singular professional site exists for combining both your profile and samples. I’ve often wondered about this myself. Creative businesses (graphic designers, fashion designers, architects, photographers, videographers, film makers, digital media firms, and even copywriters) must maintain numerous profiles and samples on many sites [...]

- They know all about you.  What do you know about them? And how can you use this information to your advantage? Today, we’re discussing LinkedIn’s reference check tool, a little known but very useful feature. The reference check tool allows you to search for individual references by inputting company name and time period. The results will also return other [...]

- This is a book excerpt from our friends at FT Press. This excerpt is taken from Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing, and Create a Culture of Execution by Monique Reece. Purpose-Driven Companies Make Higher Profits If you want higher profits, have a purpose. Writing this section of your plan will increase profits [...]

This is a book excerpt from our friends at Pearson Education. Each excerpt will be taken from one of Pearson’s excellent Marketing titles. This is our second excerpt from Search Engine Marketing, Inc.: Driving Search Traffic to Your Company’s Web Site, 2nd Edition by Mike Moran and Bill Hunt from Que Publishing. Search Marketing Is Big Business You can tell [...]

So youʼve been doing the local open-mic night circuit for a while now, youʼve just recorded your first EP or album and are ready to start getting the word out about your brand. Hereʼs a quick music marketing check-list to help you get on your way: _ 1. Define your brand – Ensure you branding is clear, consistent and professional [...]

A Facebook presence is becoming an increasingly complex part of a marketers strategy to understand an engage with fans and customers alike.  Clearly the objective is not to start a page and hope fans will find you.  Because as we all know, hope is not a strategy. You need to plan for success. It is important to understand the unique [...]