Too much focus on corporate video is given to the production side, and not nearly enough to promoting the video so more people actually see it. William Leake, CEO at Apogee Search, discusses how to improve the SEO for your company’s videos. Interview done at SXSW Interactive 2010. If you enjoy this video, you may also like Green Buzz Agency’s [...]
Organizations approach us wanting an online video presence, and typically choose the path of Client Testimonials, Product Demos, or something similar. Those are great choices, but the road less taken to brand loyalty is the Viral Video. WHY VIRAL VIDEOS? 1. Youth is still the magic demographic for marketers, and news flash, this generation of young people watch way less [...]